Erik Groset

Why Celebrities Are The Original Growth Hackers

Many startups believe celebrities are the key to their growth hacking. However, the truth is, the celebrity is the original growth hacker. My argument is that startups could learn more from studying how celebrities growth hack vs. actually utilizing the celebrity. Celebrities been using various “growth hacking” methods to fast track their way to the top since …

Digg’s Downfall and How You Can Become #1 Overnight

Tl;dr – Never stop working on something because your competitor is bigger, stronger, or more popular. You’ll never know when your opportunity will arise. This is my account of what happened to one of my favorite websites, Digg, and the business lessons you can learn from continually improving while waiting for your competitors to slip …

3 Biz Tools You Need!

If you know me, you know I’m about simplicity. Which is why I really enjoy these 3 time saving biz tools.. Bench.co – Accounting simplified. Ya, it’s a little expensive. However, if you’re a startup you need to give this a look. Zenefits – Free external HR management that does everything from insurance benefits to contract management and …

12 Reasons Why Every Entrepreneur Needs a Dog…

Dogs and Humans have been friends for thousands of years. Evolving alongside almost every great leader of modern history. The responsibility of a good dog is essential to any entrepreneur and here’s why.. Dogs help you make critical decisions fast. Clean the poop, or answer the phone?!? They keep you on your toes. Your mind …

3 Mgmt Tips From Undercover Security

In 2003, I had a very interesting job that I’ll never forget. I worked at a local Fry’s Electronics store as their undercover security officer. This unique position offered me some great early lessons in management that I’d like to share with you… Know Every Position – Part of the training I underwent to become …

Top 5 Movies Every Entrepreneur Needs to Watch

5. Blow – (2001) One of my rogue theories is drug dealers tend to be some of the most prolific and intensely focused entrepreneurs. Our culture tends to objectify some of the more infamous “gangsterpreneurs” such as Al Capone, Pablo Escobar, and Frank Lucas. Regardless of what criminal activities they did, we’re fascinated with the …

Just a test. Ignore.

What are you doing here? This is just a test. Just kidding, it’s actually an article about getting people’s attention and holding onto it. See, that wasn’t even an actual quote. But, you read it amirite? The real test is to see if you’re smart enough to make it to the end of this article. …

4 Ways to Create A Culture Of Improvement

Guest Post by Travis Steffen. As you build, optimize and scale your company, you’ll inevitably be searching for a system to manage and get the most out of your team. Just like you can work with temp agencies to fulfill your staffing needs, whether you’re building technology, improving your sales process, or anything in between, …

WeBoard Launch on Kickstarter

For me, Kickstarter represents empowerment. The founder/inventor is finally capable of delivering their creation without inhibition. You don’t have to solicit investors, give away large chunks of equity, and your idea is instantly validated (or invalidated) in a lean way. You can connect directly with your market and early adopters to make quick positive change …

How I Made $1,000/Day When I Was 16

Growing up, one of my favorite games was Ultima 7. A classic RPG with some revolutionary features thanks to the brilliant mind of Richard Garriott (aka Lord British). In 1997, Lord British was in his prime and on the brink of releasing the world’s first MMORPG (Massive Multiplayer Online Role Playing Game) Ultima Online. This …

Entries Written By Erik Groset